Exclusive Homeowner Leads — The Kinsley Group

The Kinsley Group · Pay-Per-Lead

Get Exclusive Homeowner Leads On Demand.
No Retainer. Just Pay Per Lead.

For roofing companies, roof rejuvenation providers, and general contractors who want more jobs without gambling on retainers.

See How The Lead Packs Work

No retainer. No contracts. No shared leads. Prepaid lead packs only.

Exclusive leads — never shared
150+ contractors worked with
Replacement guarantee included
SOP + follow-up playbook included
Who This Is For

Which One Are You?

Same program, same pricing model, same replacement guarantee. The leads are just qualified to match your specific type of work.

Roof Replacement Contractors
You do full roof replacements and want homeowners who need a new roof — storm damage, age, or just time to replace. One closed job typically covers the cost of an entire lead pack.
Roof Rejuvenation Contractors
You offer GoNano or similar roof rejuvenation treatments and need homeowners who want to extend the life of their existing roof instead of replacing it. Leads are qualified to match your offer.
General Contractors & Remodelers
You take on a range of home improvement projects and want homeowners who are actively looking for contractors. Leads are qualified around the type of work you actually want to do.

On the form, you'll tell us which best describes you — and we route your leads accordingly.

How It Works

You Pick A Pack.
We Deliver The Leads.

Doesn't matter which type of contractor you are. The system works the same way.

1
We run the ads and funnel
Proven campaigns targeting homeowners who are actively looking for your type of service. We handle everything — you don't touch the ads.
2
You get exclusive leads
Every lead is sent to you and you only. We don't share leads with other contractors in your area.
3
You follow our 7-day SOP
We include a speed-to-lead playbook — calls, texts, and voicemails — so you're working leads the right way. Log activity in any CRM. This also activates the replacement guarantee if a lead doesn't qualify.
4
You book and close jobs
In most markets, one closed job covers the cost of an entire lead pack. Everything after that is upside.
What's In Every Pack

Everything You Need
To Close Jobs. Nothing You Don't.

Every lead pack — regardless of your trade — includes the same three things.

Exclusive Qualified Leads
Homeowners who requested your specific service. Never shared with another contractor in your area. Up to 3 custom qualifiers you set yourself.
7-Day SOP Playbook
A step-by-step follow-up sequence — calls, texts, voicemails — to maximize contact rate. Following it also activates your replacement guarantee.
Replacement Guarantee
Any lead that doesn't meet your qualifiers, or can't be reached after working the SOP, gets replaced at no charge. Bad leads are our problem, not yours.
Pricing
Starter Pack
20 Qualified Leads
Best if you want to test the system with a smaller batch before scaling up. Same quality, same guarantee.
20 exclusive, qualified homeowner leads
Prepaid — one-time, no monthly fees
Replacement guarantee + SOP included
Up to 3 custom qualifiers you set
See If Your Territory Is Available
Growth Pack ★ Best Value
40 Qualified Leads
Lower cost per lead, higher volume. Best for contractors ready to grow and keep crews busy every week.
40 exclusive, qualified homeowner leads
Prepaid — one-time, no monthly fees
Replacement guarantee + SOP included
Up to 3 custom qualifiers you set
Lower cost per lead than the Starter Pack
See If Your Territory Is Available

Exact pricing confirmed on your territory check call. All packs are prepaid. No retainer. No contracts.

Replacement Guarantee

Bad Lead?
We Replace It Free.

We replace genuinely bad or unreachable leads where the SOP was followed and activity is logged. Here's exactly how it works.

You get a free 1:1 replacement if…
The lead doesn't meet the qualifiers you set (wrong area, not a homeowner, wrong job type, or fails your custom criteria)
You can't reach them after working the 7-day SOP with activity logged in any CRM as proof
We don't replace leads that…
Weren't worked according to the 7-day SOP
Have no logged contact activity to show follow-up was done
Simply didn't convert — a qualified lead who didn't buy is not a bad lead
Next Step

Check If Your Territory
Is Still Available

We work with one contractor per territory. Fill out the short form, tell us what type of work you do, and we'll confirm if your area is open and walk through pricing on a quick call.

No retainer. No contracts. Prepaid lead packs only. Pricing confirmed on the call.

The Kinsley Group is an independent advertising agency. All lead generation services are provided solely by The Kinsley Group. All agreements are solely between The Kinsley Group and the individual contractor. Results not guaranteed. Individual outcomes vary by market and sales execution.

The Kinsley Group Pay-Per-Lead Program · © 2026 All rights reserved.